The freelance industry is known for offering up hundreds of thousands of fantastic freelance job opportunities for creative individuals each year. From graphic design, to web design, to some other not so well-known fields you may not have thought of before, there’s an amazing array of creative freelance jobs out there for you to choose from.
In today’s market, clients are looking to find creative professionals with that little bit something different to that of their local agency or professional network. Therefore, if you’re looking for new ways to put your skills to work and earn a fantastic consistent revenue stream, the following list of 25 Creative Freelance Jobs to Build Your Business Upon, will no doubt give you some great options to consider when looking to grow, expand or start your very own freelance business.
1. T-Shirt Design
One of the most creative outlets freelancers are pursuing online at the moment is freelance t-shirt design. Whether you’re looking to run your own shop, design for online or offline outlets, or submit to open forums, t-shirt design is both a fun and potentially lucrative option for freelancers with solid graphic design skills and an understanding of print media.
2. Logo Design
Where would a list of creative freelance jobs be without one of the true staples of the freelance world? Logo design has always been, and most likely always will be one of the constantly in demand creative freelance fields online. Whether you’re producing stock logos, stock customizations, corporate logo design, or custom branding solutions; logo design is a truly creative outlet for freelance graphic designers to consider. Although highly competitive, right now there is a great opportunity for you to differentiate yourself in this space by offering up truly unique designs that your competitors cannot produce making you the “it logo designer” of the moment.
3. Corporate Identity Manuals
Strangely enough, there are not too many freelancers around who openly specialize in the development of corporate identity manuals. Branding experts who offer a wide range of services certainly offer this expertise, but over the last couple of years, we’ve noticed a jump in companies who already have their branding online and in print, but are looking to define some further clarity around the use of those corporate elements across these mediums. Freelancers who can differentiate themselves as corporate identity manual specialists, or those who can learn to work with branding agencies should do well in this space.
4. Street Art
City councils and community groups are constantly on the lookout for street art specialists to put together new urban designs for buildings, walkways, walls and all sorts of real-world architectural environments. The right type of skills in this area are often pretty hard to find, because there’s still a strong corporate element required of the final product in many cases. If you have street art skills, by differentiating yourself as a specialist with a more contemporary style, there’s a ton of great work potentially on offer in your local community, but also nationally if you take advantage of web marketing and social media channels.
5. Web Banner Design
There are literally thousands of websites you can buy online advertising across for affordable rates these days. From the Google Display Network, to websites in just about any imaginable niche (including freelancing…just saying), each year, web banner design is big business. However often in many cases, web banner design work is distributed out across graphic designers, web designers and a myriad of other creative professionals who don’t necessarily specialize in this area; meaning there’s a big opportunity waiting for you if you position yourself well. Web banner design is such a great field because of the wide variety of formats, platforms, and options you have as a designer. From rich media web banners, to GIF animations, Flash, and static JPEG or PNG type solutions, companies are looking for experts who can drive high conversion rates through creative marketing campaigns delivered via online web banners on a regular basis.
6. Content Marketing
Content marketing really is my favorite term of the year. Why? Because this is what’s driving successful web entrepreneurs right now! Content marketing is changing the way we market our companies online, how we engage across social media, and how we undertake our search engine optimization strategies just to name a few. Without a proper content marketing strategy in place over the coming years, more and more companies are going to find it incredibly difficult to compete and gain the interest of their customers online; therefore, a major opportunity for those of you who understand the business of promoting content online, and what it takes to get the content noticed and shared on a regular basis exists. It’s just waiting for you to act!
7. Infographic Design
Everybody at some point or other has found themselves consumed in an infographic, perusing complex data broken down into a simple, easy to understand visual. Infographics are big business right now, and have been over the last few years. Whether you’re entering the market at the entry level point customizing infographic templates, or going to great effort to provide complex and expensive services to the top-end of town; infographic design is a truly creative freelance field you can sink your teeth into if you’re capable of presenting data in a visually appealing manor.
8. 3D Modelling and Animation
Whether you’re working on video games, television commercials, or one of the many other applications in the 3D development industry, there is plenty of work out there if you’re talented and have a proven portfolio of work. The 3D industry can be a tad difficult to crack into at first, as the expected standard of work is very high, however if you can present a really great portfolio of work, complete tasks quickly and on budget, there is plenty of high paying jobs once you make a name for yourself.
9. Freelance Photography
Photography has long been a major part of the creative freelance landscape, and there’s no sign of that dissipating. If you’re more than just a hobbyist, you can earn an excellent living contracting out your skills set to a range of photographic firms, marketing or advertising agencies, or even corporate organizations, earning you a really great regular income. If you’re passionate about freelance photography, and have a great eye for detail and can market yourself well online, a career as a freelance photographer is a definite option to consider.
10. Web Design
These days companies are looking to present much more than just a simple brochure website in many cases. They’re looking for an expert web designer to work with their brand, consider what effect developing their websites a certain way will have on the marketability, conversion rates and SEO. For those who can actually achieve more than just a pretty website, you are going to be in high demand as competition online increases. Let’s face it, web developers are a dime a dozen these days, but really good web designers who work with businesses on a holistic content strategy and can implement the necessary development work are rare. Therefore if you can market your skills as a ROI driven web designer, you’re going to do very well in today’s marketplace.
11. Interactive PDF Development
This field is relatively new to the market in the last few years. Tools such as Adobe’s LiveCycle or Nitro PDF, enable you to implement web and form functionality into the portable document format, providing much greater interaction with PDF’s, than simply just reading or editing them. Features such as showing and hiding content, saving previous form inputs, connect-ability to common databases, payment gateways and numerous other really cool features are just some of the elements the market is experimenting with right now. Specialists with these skills are rare outside of Government agencies, which may be an opportunity for you.
12. Short-length Videos
More and more companies are trying to push the envelope with their marketing efforts at present, and the latest trend gaining popularity is short-length videos for services such as Vine. These videos that are almost like GIF animations, are generally around 6 seconds in length, and are designed to go viral through clever marketing techniques or humour. Vine, which was acquired by Twitter in late 2012, is available on iOS and Android mobile platforms.
Do not underestimate the power of words right now. As the online marketing industry changes to place more emphasis on quality content and content marketing, those who have a strong set of written skills, and a solid follower base on services such as Twitter, Facebook and Google+, are going to be in very high demand. No matter what the industry, companies should be flocking to professional writers to supplement their content strategies in the coming years if they know what’s good for them. If you’re the sort of person who can write succinctly on topics and have a solid understanding of SEO, you’re an attractive property right now in the freelance industry.
14. Business Card Design
Business cards are not dead. What is dead, is boring business card design. Think about this. When you hand someone a business card you want him or her to remember you. Now this person may have been handed hundreds of business cards before, so how are they going to remember you if you just handout a plain white business card? Just like our recent article on the interview candidate who brought in cupcakes with QR codes on them, affectionately nicknamed Cupcake Guy, this is your chance to leave an impression. Those who can deliver out of the box business cards as a service, can and should be making a name for themselves. If you’ve got great print and graphic design skills, this is a fantastic creative outlet to take advantage of.
15. Mobile Application Development
Mobile app developers are in high demand. Those who can develop in either the native Android or iOS languages, or are experienced in Responsive Website Design should have no trouble finding work in today’s mobile driven world. There are literally thousands of companies across the world who are realizing the value of delivering device specific content or mobile applications to their customers. Mobile application development is a specialist skills set, so to be successful I think it’s fair to say you need solid testing skills also, but this is fantastic field to move into right now with a bright future ahead.
16. Social Media Marketing
Whether you’re helping companies run social media campaigns, social media competitions, or to grow their social presence across their target networks, social media marketing is a hot, and constantly evolving field. Companies who can achieve solid social reach, beyond “just having a Facebook page”, and can use their network to engage with their customers and find out what they’re really looking for is really powerful. This is very valuable to all businesses, and for those who can really help to engage a company’s audience, this is a very valuable skills set to have.
17. WordPress Templates
18. Email Marketing (EDM’s)
I recently heard someone say, “email marketing was dead”. After I got back off the floor following my surprise, I explained how many companies are driving huge portions of their traffic through consistent EDM marketing of short-term offers, news and blog posts just to name a few. Email marketers who can consistently help companies achieve higher than industry average conversion rates are rare, but incredibly valuable. By focusing your services as an expert in EDM marketing, and conversion optimization, you’re value will be highly sought after following just a few successful client case studies.
19. Video Editing
Video editing is for many companies and individuals the “least fun” and “most time consuming” part of video production. Because of service such as Dropbox and the like, movement of large files to online storage spaces is longer an issue, meaning that the outsourcing of freelance video editing has flourished in recent times. If you’ve got skills in this area, or connections to talented screen titlists and animators, you can be constantly inundated with work from freelance job sites such as Job Stock with new and exciting enquiries.
20. Voice Over Work
Have you been gifted with an interesting voice that is well suited to voice over work? Maybe a particular industry, genre or type of voice over work is suited to your talent? Either way, voice over work can be a lucrative and enjoyable past time which can lead to many great opportunities if you play your cards right. By developing your freelance voice over portfolio, you can begin to tender for a large array of freelance job opportunities online, and in your local community.
21. Resume Writing
Freelancers are constantly looking to present a more competitive, and results driven resume whenever the need is there. Professional resume writers with a creative flair are in high demand these days, especially if they can demonstrate the results they’ve been able to achieve. Gone are the days when a simple Word document is enough to consistently win freelance jobs; a custom branded visually appealing PDF is becoming the industry-leading standard. If you have solid graphic design skills/resources, and can market professionals successfully, professional resume writing can be a really interesting field to get into to.
22. Stationary Design
Stores such as Smiggle or Typo are popping up everywhere, because people love stationary. If you’re handy at developing quirky or highly polished corporate stationary solutions, you can really develop a strong niche which can be highly sort after if the word gets out across social media and online. Try by offering the basics first, such as business cards, pens, notepads, and envelope designs, and then survey your existing customers to see what they’d like to see from your stable.
23. Online Surveys
Companies are going out to their customers and the public to gauge their opinions on all sorts of issues on a much more frequent basis these days. The issue companies are having, is that it’s difficult to get people’s opinions if they don’t have a compelling reason to provide it. Freelancers who have a knack for helping companies engage with their target audience or existing customer base, either through clever marketing or incentivising responses, are a fantastic resource to engage with, and have the potential to earn big dollars if they utilize case studies and testimonials to good effect.
24. Conversion Optimization
Conversion optimization is the process of boosting the number of goals you achieve across your website by structuring your content and designs in a way which speaks to your audience’s needs. Companies across the world pay very large sums for experts who understand web optimization techniques, use of color, and multi-channel funnelling to produce the best possible ROI when a user visits their website. This area is highly specialist, and is not for everyone, but for those of you who are talented in this area and have a solid web background across a broad range of areas, this can be one of the really lucrative creative fields you may want to consider entering.
25. eBook Development
Many bloggers and Webmasters use eBooks as a fantastic way to generate a recurring revenue stream. eBooks, which are a term many people have heard of, yet have not trialed in their businesses as part of their online marketing strategies, can be incredibly effective, and generate huge ROI’s for their creators if they fill a need in the market and become recognized. Much like an infographic, they often require very clever presentation of complex data so that the data may become understandable by it’s audience and frequently shared. If you have experience in delivering this sort of content, specializing in eBook production could be a great option for you if you’re looking to get creative.