Freelancing News, Tips and Updates for Small Business Professionals

20 Benefits of Freelancing to Make You Want to Switch

When you’re deciding whether a career in freelancing is for you, generally you spend some time looking at both the pros and the cons of how this change will affect you personally and professionally. This approach is an excellent way to determine whether the benefits of freelancing outweigh the negatives, and whether a move to freel...

Creating a Freelance Writing Resume – 10 Essential Ingredients

If you navigate to Google and type in the words “how to write,” the very first thing that pops up in the suggested items menu is the phrase “how to write a resume.” Writing a resume is one of the age-old dilemmas many professionals encounter. Throw into the mix a career as a freelance writing specialist, and you may be feeling a ...

How to Use Hashtags in your Social Media Marketing Campaigns

If you run a business which includes a social media marketing component, learning how to use hashtags to effectively maximize your social media reach is an incredibly important aspect to your success. Social networks such as Twitter have made the hashtag (#) a widely recognized element. This has lead to publishers around the world using ...

How to Run Social Media Competitions that Work For Your Business

Social media has become a mecha the world round, but many businesses are still asking the question, “How do I generate more customer engagement via social media?” Although there are numerous proven successful methods of achieving this, social media competitions have shown up to be one of the most effective means of generating...

Reduce Bounce Rate Percentages on Your Website with these 18 Top Tips

One of the many factors which come under careful analysis when looking into website performance is the bounce rate percentage a website receives. Bounce rate is a highly important figure you need to have an understanding of and should be striving to reduce as time goes on if you’re going to operate a truly successful website.

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The Talent Wars: How You Can Attract Better Employees to Your Business

The days when job seekers would spend their time thumbing through the classified section in the newspaper are largely a thing of the past. Today, prospective employees are turning to the internet to look for jobs. And even during times of economic difficulty, the fact of the matter is that talented candidates do have a choice in what job...

How to Set Business Goals: Roadmapping Your Business

Regardless of whether you’re a freelancer, small to medium business, or large scale organization, you need to know how to set business goals. Business goals allow your organization to set accountability for project work, and also provide a framework for future growth and operational performance as time goes on.

When setting busi...